RBG For Good

For the midterm elections, we partnered with Rock the Vote reminding people to register and make their voices heard.

We built a pocket-sized RBG to deliver the message because who motivates us to participate in democracy more than our feminist, trailblazing champion of Americans’ Rights and Freedoms.

Users could interact with our mini Justice Ginsburg—activating her to catch up on the news, sing some Opera (her favorite pastime), or do her ridiculously difficult workout routine.